If you’ve driven along Ronald Reagan Boulevard lately, you’ve probably noticed something changing. What was once open land is now filling in with homes, schools, and shopping centers—and it’s happening faster than many realize.
New developments stretching from Highway 195 to FM 3405 are bringing thousands of new homes to northwest Georgetown. Projects like Heirloom, Parmer Ranch, Nolina, and Somerset Hills are reshaping the area, adding everything from single-family homes and townhomes to future apartment communities. Together, these neighborhoods will bring well over 8,000 new homes to this corridor in the coming years.
Retail is following close behind. The H-E-B–anchored Parmer Ranch Marketplace is already open, with more shops on the way. Developers say the goal is to bring everyday services closer to where people live—so families don’t have to drive across town for groceries, dining, or essentials.
This growth didn’t happen overnight. City leaders point to long-term planning efforts, including road improvements and infrastructure coordination, to prepare for what’s coming. Williamson County is widening Ronald Reagan Boulevard to eight lanes, and Georgetown is coordinating water, wastewater, and public services to keep pace with demand.
New schools are also part of the plan. Georgetown ISD is preparing future campuses, including a potential high school site within the Heirloom development, to serve the growing population.
What’s unfolding along this stretch of road is more than development—it’s a shift in how northwest Georgetown functions. A once quiet edge of town is becoming a connected, walkable hub where homes, schools, shopping, and services grow together.
This is what long-term planning looks like when a community grows with intention—step by step, road by road.